What I actually use.

My primary AI tool across everything: writing, research, building frameworks, coaching prep, code. I use Claude Projects to maintain persistent context for client work and the Founder Playbooks. The workspace with custom skills is where most of my serious work happens.

Agentic coding in the terminal. I use this for building out projects and automations when I want Claude running longer multi-step tasks with actual file access. Different use case than the chat interface. More autonomous, less conversational.

When I need current information and web citations fast. Complements Claude well because it's optimized for search-grounded responses. I use it mostly for market research and competitive landscape work.

AI-assisted front-end builder. Good for quickly spinning up a working prototype when I need to see something rendered. Not my primary build environment (I use Claude Code for that) but useful for fast visual iteration.

The CRM I implement for almost every early-stage client. Not because it's perfect (it's not) but because it's the best balance of power and usability for a founder-led team. The free tier alone is genuinely useful. I've built enough implementations to have opinions about how to configure it properly.

My go-to for list building and cold outreach sequencing. The data quality is good enough for B2B prospecting and the sequence tooling is solid. I use it in combination with dedicated email infrastructure for serious campaigns rather than relying on Apollo's sending alone.

Cold email sending infrastructure. When deliverability actually matters and you need to warm domains, rotate inboxes, and track reply rates properly, Instantly handles it. Part of the cold email stack I walk clients through in the Founder Playbooks.

For targeted B2B prospecting when I need to filter by specific titles, company stage, geography, or growth signals. Expensive but hard to replace for the targeting precision. I use it alongside Apollo rather than instead of it.

Where the GOPT framework lives in practice. I've configured it specifically to support Goal-Objective-Priority-Task cascades with the right hierarchy, timeline views, and ownership structure. The implementation guide for this is available on request.

I'm in the middle of transitioning from Notion to Obsidian. Notion has been great for collaborative docs and client-facing resources, but Obsidian fits how I actually think better: local files, Markdown, and a graph that connects ideas across projects. The Founder Playbooks content is moving over as I go.

Gmail, Drive, Docs, Sheets, Calendar. Still the backbone. No strong opinions here. It just works across different client environments without compatibility headaches.

My main workstation. I love having the raw power available whether I'm running multiple apps, building projects, or just appreciating the fact that everything loads instantly. Dark mode on everything.

Same philosophy as the desktop, just portable. I don't want to compromise on performance when I'm working away from my desk. Having real power on the go matters more than saving a few ounces.

Primarily for epic orchestral music playlists. Two Steps From Hell, Audiomachine, Thomas Bergersen. Yes I'm serious. It helps me focus and I've given up caring whether that's embarrassing.