What I'm doing right now.

Kingsfoil Health. Founded in 2024. Health insurance advisory and HR support for startups and self-employed people. The U.S. benefits system is a maze built to extract value rather than deliver it; Kingsfoil is how I help founders navigate it without getting eaten alive. Named after the healing herb from Lord of the Rings. Yes, on purpose.

Founder Playbooks. A modular coaching system for early-stage founders. Each module covers one domain (GTM, RevOps, cold outbound, operational structure, leadership) with a Compass, a Manual, an AI-guided workflow, and field-tested outputs. Built from real client work, not theory.

Signal Fire. A weekly reading list I built to replace algorithmic social media. It pulls daily from 37 hand-picked RSS sources, scores each article by a formula I tuned (source trust, category weight, freshness decay, keyword relevance), and publishes the best once a week with a short description and a read time. Nothing repeats. What actually matters, not what got the most clicks.

This website. Finally building a public home that's more than a LinkedIn profile. You're looking at it. Rebuilt this year around a proper design system.

GOPT Framework. Goal-Objective-Priority-Task. A four-layer execution system for founder-led companies where everything competes for attention and quarterly planning rarely survives contact with reality. Works in Asana, ClickUp, Linear, or whatever you already use. The framework isn't the tool; the thinking is.

AI-Enabled Company Guide. A practical guide to integrating AI into startup operations. Not the hype version; the version for founders who have actual work to do. Covers where AI fits into GTM, RevOps, content, and internal ops, written from real implementation experience.

Civic engagement project. I want to build something beyond startups: something that engages citizens, strengthens communities, and applies the same systems thinking in a civic context. The idea is still forming. I'll know what it is when the mental space opens up.

Epic music concert series. Someday, when the resources exist, I want to fund a concert series dedicated entirely to epic orchestral music. The genre is real, the audience exists, and nobody is doing it at scale. Long-term, but it's on the list.

Russian. Ongoing. I work as a linguist for the Army National Guard, so this one never really stops.

Magic: The Gathering. A new rabbit hole. The game design is more interesting than I expected, and the lore is genuinely good.

ADHD. Diagnosed about two years ago. I'm still in the phase where everything I read reframes something I thought I understood about myself.

Utah Army National Guard. Soldier and Russian linguist. Part-time, but it shapes how I think about commitment, systems, and what it means to be responsible for something.

Family. My wife and kids are everything to me.

Warhammer 40K lore. The grimdark philosophy is genuinely interesting beneath the skulls.

Films that make me feel things. Specifically looking for recommendations if you have them.