Projects

Things I'm building.

I have a lot of irons in the fire at any given time. This is a living page, updated as things start, ship, or stall. If something here overlaps with what you're working on, or you just want to geek out about it, reach out. That's the point of this page.

Active: in progress
Asset: shipped & available
Idea: on the horizon
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Startup Science
Day job · Platform

I'm Head of Marketing at Startup Science, a platform trying to reduce the startup failure rate by 20% by connecting founders with the ecosystem that supports them (ESOs, accelerators, capital, tooling) in one place. This is the company that acquired The Startup Stack in 2025.

Marketing Ecosystem Founder tools
Active
Find us atstartupscience.io
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Founder Playbooks
Methodology

A modular coaching system for early-stage founders. Each module covers one domain (GTM, RevOps, cold outbound, operational structure, leadership) with a Compass (why it matters), Manual (how to do it), AI-guided workflow, and field-tested outputs. Built from real client work, not theory.

GTM Sales systems HubSpot Cold outbound Coaching
Active
Open toFounders who want access
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Kingsfoil Health
Company · Brokerage

Health insurance advisory and HR support for startups and self-employed people. The U.S. health benefits system is a maze designed to extract value rather than deliver it. Kingsfoil is how I help founders navigate it without getting eaten alive. Named after the healing herb from Lord of the Rings. Yes, on purpose.

Active Health benefits Startups HR
Active
Open toStartup founders
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Signal Fire
Personal tool

A daily intelligence feed I built to replace algorithmic social media. It pulls from 37 hand-picked RSS sources across AI, finance, philosophy, geopolitics, startups, and health science. Each article is scored by a formula I tuned — source trust, category weight, freshness decay, keyword relevance — and the top picks get summarized by Claude. The result is a daily digest that tells me what actually matters, not what got the most clicks.

Active RSS AI summaries Python React
Active
Read it atSignal Fire
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thejonathanengle.com
Personal site

You're looking at it. Built from a brand brief developed in a single conversation, designed around dark scholarly minimalism, Playfair Display headings, and an unhealthy affection for RuneScape nostalgia and Warhammer 40K aesthetic. A personal hub that exists to connect me with interesting people doing interesting things.

In progress Eleventy Personal brand
Active
You are hereObviously
GOPT Framework
Framework

Goal-Objective-Priority-Task. A four-layer execution system built for founder-led companies where everything competes for attention and quarterly planning rarely survives contact with reality. Works in Asana, ClickUp, Linear, or whatever you're already using. The framework isn't the tool. The thinking is.

Shipped Asana OKRs Operations
Asset
Available inVault
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AI-Enabled Company Guide
Resource

A practical guide to integrating AI into startup operations. Not the hype version, the version for founders who have actual work to do. Covers where AI fits into GTM, RevOps, content, and internal ops. Written from real implementation experience, not white-paper theory.

Shipped AI Operations Startups
Asset
Available inVault
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Civic Engagement Project
TBD

I want to build something beyond startups. Something that engages citizens, strengthens communities, and uses the same systems-thinking I apply to companies but in a civic context. The idea is still forming. I'll know what it is when the mental space opens up to let it.

Community Civic Utah
Idea
Interested?Let's talk
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Epic Music Concert Series
Dream project

Someday, when the resources exist, I want to fund a concert series dedicated entirely to epic orchestral music. The genre is real, the audience exists, and nobody is doing this at scale. It's a long-term thing. But it's on the list.

Music Events Someday
Idea
Open toConversation
Working on something that overlaps? This page exists to create connections. If something here resonates, reach out.
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